Category: Business Tips

Passion alone is not enough to start a business:

Small-business owners usually start a company because they have a passion for a particular product or service. However, people should not open a bakery just because they love baking cakes. If you love baking, get a job as a baker.

Are you really listening to your customers?

Turn your understanding of your customers into opportunities for real, meaningful connections with them. Listen to what they are really saying, not just their responses to surveys, but what they tell you when they do business (or stop doing business) with

3 Top Tips for choosing a name for your start up business:

Make sure you can get the domain name. Let’s face it, your website is probably your most important marketing tool today; if your domain is not congruent with your business name, forget it! This is why you see many online